> ## Documentation Index
> Fetch the complete documentation index at: https://docs.noimosai.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Google Analytics

> Use Google Analytics integration with NoimosAI agents for behavior analysis, attribution review, and growth optimization

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      Connect
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    Connect Google Analytics to NoimosAI and make it available to agents in your workspace.
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## Overview

Google Analytics is a web analytics platform for tracking user behavior, traffic sources, and conversion outcomes.

By connecting Google Analytics to NoimosAI, agents in your workspace can identify growth opportunities, detect funnel issues, and improve marketing decisions with data-backed analysis.

## What Google Analytics is used for

Use this section to understand what Google Analytics is used for.

* Channel and attribution performance analysis
* User journey and conversion-path review
* Landing-page engagement and quality checks
* Segment-level behavior comparison for optimization
* KPI monitoring for traffic, conversion, and retention

## Capabilities and Typical Outcomes

The table below shows typical capability usage for this integration.

| Capability          | Typical role with Google Analytics | Example outcomes                                                                                    |
| ------------------- | ---------------------------------- | --------------------------------------------------------------------------------------------------- |
| Growth Strategy     | Performance strategy               | Reviews channel contribution and recommends growth priorities by period and segment                 |
| Competitor Analysis | Market-position analysis           | Uses internal trend baselines to evaluate positioning and identify gaps against market movement     |
| SEO                 | Organic performance optimization   | Identifies high-value landing pages and improves low-engagement content for better organic outcomes |
| GEO                 | AI-search impact analysis          | Tracks behavior patterns from AI-search referrals and refines landing experience for those users    |
| CVR Optimization    | Funnel optimization                | Detects drop-off points in conversion flow and proposes practical CRO experiments                   |

## Available page block types

These are the page block types available for this integration.

* `Chart`: Visualizes traffic, engagement, and conversion trends over time so teams can detect momentum shifts and anomalies quickly.
* `Calendar`: Aligns campaign schedules and analysis windows by date, helping teams correlate changes in outcomes with planned actions.
* `Table`: Breaks down performance by page, source, campaign, or segment to support detailed prioritization and issue diagnosis.
* `Metric`: Tracks KPI snapshots for sessions, engagement, conversion, and revenue-linked indicators in a focused summary view.

## Where to set it up

Follow this setup path in the app.

1. Connect Google Analytics in the target workspace: `Workspace Settings > Basic Information > Integrations`.
2. Open the target agent and enable Google Analytics in `Agents > Agent details > Integrations`.
3. Run the agent with Google Analytics enabled.

For detailed setup steps, use:

* [Workspace Integrations Demo](/learning-center/workspace/integrate-apps)
* [Agent Integrations Demo](/learning-center/ai-team/turn-on-tools-and-connect-apps)

## Reference

Use the references below for official source details.

* [NoimosAI Integrations](https://noimosai.com/en/integrations)
* [NoimosAI Google Analytics Integration](https://noimosai.com/en/integrations/google-analytics)

## Website and goal-based use cases

If you want to start from a concrete goal, continue with the Website guides or the channel-based use cases.

* [Website Basics](/help-center/website/website-basics)
* [Create and Edit a Website](/help-center/website/create-and-edit-website)
* [Channel and Goal Use Cases](/help-center/use-cases/channels/overview)