> ## Documentation Index
> Fetch the complete documentation index at: https://docs.noimosai.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Get Discovered in AI Search with GEO

> Use NoimosAI to help AI answers accurately present and cite your expertise when prospective clients compare providers or prepare for a consultation.

<Tooltip tip="Short for Generative Engine Optimization. Efforts to make your information more likely to be correctly presented and cited in AI-generated responses.">**GEO (generative engine optimization)**</Tooltip> increases the likelihood that prospective clients receive accurate, well-sourced information about your expertise, services, case studies, and results when they ask AI about solutions or providers.

Use this four-step workflow:

1. Check how you appear in AI answers
2. Make your website easy for AI systems to access and cite
3. Create content that helps vendor selection
4. Monitor and improve mentions and citations

Start with [Understand GEO fundamentals](#basics), then follow [Put GEO into practice with NoimosAI](#practice) for the complete workflow.

<a id="basics" />

## Understand GEO fundamentals

The goal is not simply to make AI mention your company. AI answers should accurately describe the clients you serve, specialties, scope, results, service area, and pricing approach, with citations to the relevant official pages.

### 1. Check how you appear in AI answers

Separate unbranded questions about choosing a provider from verification questions that include a company or professional’s name.

| Question stage               | Example questions                                                           | What to check                                             |
| ---------------------------- | --------------------------------------------------------------------------- | --------------------------------------------------------- |
| Understanding the problem    | `What causes [problem], and how can it be improved?`                        | Does the answer explain when outside expertise may help?  |
| Finding support methods      | `Should we hire, outsource, use an agency, or work with a specialist?`      | Does the answer describe your type of service accurately? |
| Looking for providers        | `Which providers serve [use case or region]?`                               | Is your company presented as a relevant option?           |
| Comparing providers          | `How do providers differ in results, cost, specialization, and reputation?` | Is the comparison accurate and supported by sources?      |
| Preparing for a consultation | `What information should we prepare, and what does the process involve?`    | Are official service pages or FAQs cited?                 |

Key metrics to check are <Tooltip tip="Shows how often your company is mentioned in AI answers compared to competitors. Short for Share of Voice.">**SOV**</Tooltip> and <Tooltip tip="Share of AI-cited sources that come from your site. Short for AI Citation Share.">**ACS**</Tooltip>. Along with numbers, verify explanation accuracy, reasons for mention, and which pages were cited.

Divide questions into problem understanding, solution options, vendor comparison, cost/timeline/preparation, and decision. Answers vary by industry, region, and company size, so narrow questions to the conditions your company actually serves. Save initial questions and results, then re-check under the same conditions after improvements.

### 2. Make your website easy for AI systems to access and cite

Ensure visitors can move from the homepage to pages for services, target industries, case studies, contacts, pricing, and FAQs. Do not block retrieval via robots.txt or distribution settings, and publish key information as HTML body content.

Standardize company name, contact names, credentials, service names, target regions, pricing, and case descriptions across pages. Ensure structured data matches on-page content, and do not add unverifiable reviews or results.

### 3. Create content that helps vendor selection

Provide pages that AI needs to answer questions and that help customers decide.

| Customer question       | Information to provide                                                           |
| ----------------------- | -------------------------------------------------------------------------------- |
| What can I commission?  | Services, deliverables, scope, target customers                                  |
| Is this company a fit?  | Target industries, problems addressed, scale, regions, disqualifying conditions  |
| Can I trust them?       | Client results, case studies, team members, experience, credentials, and process |
| How much will it cost?  | Price ranges, pricing units, quotation conditions, additional fees               |
| What should I prepare?  | Information, documents, permissions, team setup needed for consultation          |
| How to compare options? | Selection criteria, differences from in-house or other support options, FAQ      |

### 4. Monitor and improve mentions and citations

Regularly run the same questions under the same conditions and compare changes in mentions, descriptions, and cited pages. For questions that don’t mention you, check whether required information is missing; for inaccuracies, update the official pages.

When investigating why competitors are mentioned, don’t just copy wording—identify the cited evidence and what authoritative decision-making information your official pages lack. Don’t pursue questions outside your service scope; prioritize questions relevant to target customers’ vendor decisions.

### Apps you can use for GEO

Connect these apps to review search visibility, publish or update content, and measure what visitors do after reaching your website.

<div style={{ display: "flex", flexDirection: "column", gap: "12px", margin: "18px 0" }}>
  <div style={{ display: "flex", alignItems: "flex-start", gap: "10px" }}><img src="https://mintcdn.com/agoslabstechnologiesfzco/TJAdFLdMxSC5eSdh/public/help-center/integrations/icons/google-search-console.png?fit=max&auto=format&n=TJAdFLdMxSC5eSdh&q=85&s=dea6b216368968e3a75e560af0cd6374" alt="" aria-hidden="true" style={{ width: "16px", height: "16px", objectFit: "contain", flex: "0 0 16px", margin: "4px 0 0" }} width="573" height="512" data-path="public/help-center/integrations/icons/google-search-console.png" /><div><strong><a href="/help-center/integrations/analytics-and-data/google-search-console">Google Search Console</a></strong>: Check search queries, clicks, and indexing for published pages.</div></div>
  <div style={{ display: "flex", alignItems: "flex-start", gap: "10px" }}><img src="https://mintcdn.com/agoslabstechnologiesfzco/TJAdFLdMxSC5eSdh/public/help-center/integrations/icons/wordpress.svg?fit=max&auto=format&n=TJAdFLdMxSC5eSdh&q=85&s=9184c2f2bda422be184f4dd90c027c66" alt="" aria-hidden="true" style={{ width: "16px", height: "16px", objectFit: "contain", flex: "0 0 16px", margin: "4px 0 0" }} width="40" height="40" data-path="public/help-center/integrations/icons/wordpress.svg" /><div><strong><a href="/help-center/integrations/content-and-cms/wordpress">WordPress</a></strong>: Use for creating, publishing, and updating articles and existing pages.</div></div>
  <div style={{ display: "flex", alignItems: "flex-start", gap: "10px" }}><img src="https://mintcdn.com/agoslabstechnologiesfzco/TJAdFLdMxSC5eSdh/public/help-center/integrations/icons/note.svg?fit=max&auto=format&n=TJAdFLdMxSC5eSdh&q=85&s=18ff9180918dc93779bfdcb950554915" alt="" aria-hidden="true" style={{ width: "16px", height: "16px", objectFit: "contain", flex: "0 0 16px", margin: "4px 0 0" }} width="493" height="493" data-path="public/help-center/integrations/icons/note.svg" /><div><strong><a href="/help-center/integrations/content-and-cms/note">note</a></strong>: Review, create, publish, and update articles on note.</div></div>
</div>

<Note>NoimosAI researches mentions, citations, and competitor comparisons across AI answers. You do not need to connect each AI search service separately.</Note>

<a id="practice" />

## Put GEO into practice with NoimosAI

Check visibility, improve official information and content, then monitor changes using the same questions.

For instructions on entering a prompt in chat, see [Enter your own prompt](/help-center/chat/enter-your-own-prompt).

<img src="https://mintcdn.com/agoslabstechnologiesfzco/nVMsHgQOcR2qTlLN/public/playbooks/consumer/geo-chat-prompt.png?fit=max&auto=format&n=nVMsHgQOcR2qTlLN&q=85&s=3b5e26cbc6ac4863b3f0383d94a78a46" alt="NoimosAI chat with a GEO prompt for client and professional services" style={{ width: "100%", border: "1px solid #e5e7eb", borderRadius: "8px", margin: "18px 0" }} width="1818" height="902" data-path="public/playbooks/consumer/geo-chat-prompt.png" />

To create an agent from a prompt, see [Create an agent from chat](/help-center/ai-team/create-a-trigger-from-chat). For manual setup, see [Create an agent from scratch](/help-center/ai-team/create-an-agent-from-scratch).

### 1. Check how you appear in AI answers

Start with questions your target clients would ask while researching solutions or providers. Check how AI answers describe your company and competitors. Record visibility, accuracy, reasons for recommendation, cited sources, and missing information, then choose the questions where an improvement would matter most.

#### Prompt for chat

```text theme={null}
Create questions a [target customer] would ask an AI about [problem], including solution options, vendors, comparison criteria, costs, and consultation preparation. For each question, investigate how our company and registered competitors are presented/cited, and summarize SOV, ACS, explanation accuracy, reasons for mention, cited URLs, and missing information.
```

Save questions and results, and decide which questions to prioritize for improvement.

Prioritize by importance to the target customer, whether your company can address it, impact of incorrect explanations, and availability of evidence you can publish. Fix questions with no mentions as well as those with incorrect pricing, service regions, credentials, or results quickly.

<img src="https://mintcdn.com/agoslabstechnologiesfzco/nVMsHgQOcR2qTlLN/public/playbooks/consumer/geo-visibility-report.png?fit=max&auto=format&n=nVMsHgQOcR2qTlLN&q=85&s=024a6652bfca3e05b079023a6d1f73d0" alt="NoimosAI report showing how service providers and professionals appear in AI answers" style={{ width: "100%", border: "1px solid #e5e7eb", borderRadius: "8px", margin: "18px 0" }} width="2880" height="1556" data-path="public/playbooks/consumer/geo-visibility-report.png" />

### 2. Make your website easy for AI systems to access and cite

Audit your live website to correct inaccurate or missing information found in the previous step. Verify that AI can retrieve and correctly understand company, contacts, services, scope, client results, pricing, and regions; then fix the highest-impact issues first.

#### Prompt for chat

```text theme={null}
Audit [website URL] to determine whether AI can retrieve and understand the company, contacts, services, target customers, scope, client results, pricing, and regions. Check retrieval settings, internal links, HTML, copy, and structured data, and summarize issues, impact, and how to fix them.
```

Fix important pages that AI can’t retrieve or that contain incorrect information, preview the changes, and publish.

Prioritize pages where contacts or company cannot be identified, service scope is ambiguous, case study conditions are unclear, or pricing/consultation flow is outdated. After fixes, connect company, contacts, services, client results, pricing, and FAQ with internal links.

<img src="https://mintcdn.com/agoslabstechnologiesfzco/nVMsHgQOcR2qTlLN/public/playbooks/consumer/geo-audit-result.png?fit=max&auto=format&n=nVMsHgQOcR2qTlLN&q=85&s=6dcc25d1a6723f220864696f49176b66" alt="NoimosAI screen showing a GEO audit of a client and professional services website" style={{ width: "100%", border: "1px solid #e5e7eb", borderRadius: "8px", margin: "18px 0" }} width="2880" height="1556" data-path="public/playbooks/consumer/geo-audit-result.png" />

### 3. Create content that helps vendor selection

Choose one question that AI doesn’t cover well and create a public page that helps target customers decide on a vendor. Based on your published facts, use chat to draft a complete page covering scope, deliverables, process, pricing, client results, and how to consult.

#### Prompt for chat

```text theme={null}
Create a final draft for a [service, target industry, case study, pricing, comparison, FAQ, or article] page that answers [priority question]. Use [our verified facts and public URLs] as the basis, and include target clients, scope, deliverables, process, pricing, client outcomes, and a clear path to request a consultation. Do not invent results, credentials, or client information.
```

Confirm facts and publication permissions, then publish on your website, WordPress, or note. Verify internal links and sitemap.xml.

Before publishing, cross-check target customers, scope, deliverables, timeline, pricing, client results, and credentials against source documents. Ensure anonymous case studies cannot be used to identify clients, and disclose assumptions for metrics or outcomes. After publishing, add internal links from related service and case pages.

<img src="https://mintcdn.com/agoslabstechnologiesfzco/nVMsHgQOcR2qTlLN/public/playbooks/consumer/geo-article-result.png?fit=max&auto=format&n=nVMsHgQOcR2qTlLN&q=85&s=f4fb5953bb1516f20663fb392fda5513" alt="NoimosAI screen showing GEO content created to help vendor selection" style={{ width: "100%", border: "1px solid #e5e7eb", borderRadius: "8px", margin: "18px 0" }} width="2880" height="1556" data-path="public/playbooks/consumer/geo-article-result.png" />

### 4. Monitor and improve mentions and citations

Monthly, re-run the initial questions under the same conditions and compare changes in mentions, descriptions, and cited sources. Don’t just produce a list of changes—identify the missing information with the greatest impact, and create an agent that proposes pages to update and final draft content.

#### Agent setup

**Trigger:** Schedule / Monthly

**Instructions:**

```text theme={null}
Using the same questions as last time, investigate AI answers for our company and registered competitors. Compare SOV, ACS, explanations, reasons for mention, and cited pages with the previous run. Summarize improved questions, worsened questions, incorrect explanations, and newly cited sources. For the most impactful missing information, create pages to update and full draft content.
```

**Integrations:** None

<img src="https://mintcdn.com/agoslabstechnologiesfzco/nVMsHgQOcR2qTlLN/public/playbooks/consumer/geo-create-monitoring-agent.png?fit=max&auto=format&n=nVMsHgQOcR2qTlLN&q=85&s=ffe0f14acd0f8b52ede160feee5f8b60" alt="Settings screen for an agent that continuously monitors AI answers for client and professional services" style={{ width: "100%", border: "1px solid #e5e7eb", borderRadius: "8px", margin: "18px 0" }} width="2880" height="1556" data-path="public/playbooks/consumer/geo-create-monitoring-agent.png" />

After publishing drafts, continue checking with the same questions, judging not only mention counts but also explanation and citation accuracy.

If mentions don’t increase immediately after edits, continue without changing questions or conditions. First confirm that the official pages are retrievable, the current information is being described, and the correct pages are cited. If no improvement occurs, sequentially check for missing direct answers to the question, missing evidence, missing contact information, and missing internal links.

## Related pages

* [Build or Improve Your Website](/playbooks/client-services/build-website)
* [Increase Organic Traffic with SEO](/playbooks/client-services/seo)
* [Research Competitors](/playbooks/client-services/research-competitors)
